Wantedly: Redefining HR with a Passionate Approach

Wantedly: Redefining HR with a Passionate Approach

Not all jobs are created equal, and Wantedly empowers individuals to uncover careers they are truly passionate about. As a Japanese HR platform, Wantedly connects the right talent with the right companies, fostering meaningful professional connections. When Wantedly Germany prepared to enter the European market, Gillen Design played a pivotal role in crafting a visual identity tailored to the unique challenges of the Berlin HR landscape.

Deliverables That Made an Impact

Our collaboration resulted in a comprehensive suite of materials designed to establish Wantedly’s presence and appeal in a competitive market:

Print and Digital Assets: Professional eBooks, brochures, flyers, and sales materials adapted for the local audience.

Corporate Identity Development: An expanded usage of key visuals that aligned with Wantedly’s brand ethos while resonating with the European audience.

Business Cards: A sleek design that ensured a strong first impression in professional settings.

This cohesive branding and marketing approach allowed Wantedly to seamlessly transition into the European market, enhancing their visibility and solidifying their reputation as an innovative HR partner.